There's no accounting equation for our business!

Ten years ago I was a Controller for a construction company. In accounting there is the "matching" principle where it is the accountants job to match the costs that generated revenue and that principle necessites using accrual accounting. The problem with the accrual system is accountants only accrue expenses and revenue for 1 year. So how does an accountant match a onetime expense that generates a lifetime income?

We need to stop doing the accounting on our efforts. We can't do it for our money, so why torture ourselves? Our business can not be accounted for. It can only be shared!

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